█ AGENTIC PLACEMENT FIREWALL
Your Google Ads budget
is funding junk.
Google's algorithm optimizes for spend—not intent. TrafficPruner finds the bleed and shuts it down.
// WASTE PROJECTION
Projected Monthly Leakage
~26% of your budget is likely being allocated to zero-intent junk placements.
*Estimate based on placement leakage patterns seen in PMax and display-heavy accounts. Actual waste is verified in the forensic audit report.
// THE PROBLEM
Google spent your money here last month.
You just didn't know.
of Display spend goes to placements you'd never approve
wasted monthly by mid-market ecommerce brands
conversions from placements our engine flags
Google's Performance Max and Display Network campaigns optimize for volume — not quality. Your ads end up on kids' apps, made-for-advertising click farms, and obscure .xyz domains.
You're paying. They're profiting. And you can't see it without forensic-level placement analysis.
// HOW TRAFFICPRUNER WORKS
60-second placement forensics.
CONNECT
Paste your Google Ads Customer ID. Read-only access ensures zero risk to your settings.
SCAN
Sentinel scores every placement by waste risk, viewability, and semantic scent distance.
PRUNE
Download a ready-to-import exclusion list. Stop the bleed with one click in Google Ads.
// AUDIT PREVIEW
See what the audit catches
TrafficPruner classifies junk placements, flags likely waste, and separates confirmed spend leakage from PMax exposure risk.
| Placement | Risk_Band | Scent_Class | Est_Waste | Final_Reason_Codes | Evidence |
|---|---|---|---|---|---|
| kids-fun-zone.example | EXCLUDE_NOW | OFF_BRAND | $14,240 | LEXICAL_JUNK_MATCH|SCENT_OFF_BRAND | SPEND_BEARING |
| mfa-gaming-news.top | EXCLUDE_NOW | LOW_RELEVANCE | $8,920 | ZERO_CONV_CLICK_OUTLIER|SCENT_LOW_RELEVANCE | SPEND_BEARING |
| youtube.com/video/████████ | REVIEW | OFF_BRAND | — | HIGH_VIEWABILITY_ZERO_INTENT|SCENT_OFF_BRAND | EXPOSURE_ONLY |
| unknown-quiz-site.xyz | EXCLUDE_NOW | OFF_BRAND | $12,100 | LEXICAL_JUNK_MATCH|SCENT_OFF_BRAND | SPEND_BEARING |
| legit-industry-pub.com | MONITOR | ON_BRAND | $0 | SCENT_OK | SPEND_BEARING |
| mobileapp::2-com.example.gameAPP_OR_APP_LIKEEXCLUSION_INCOMPATIBLE | EXCLUDE_NOW | OFF_BRAND | $6,340 | LEXICAL_JUNK_MATCH|SCENT_OFF_BRAND | SPEND_BEARING |
Total Waste Found
$41,600
Execution Scope
Website exclusions only
// Full report generated after read-only audit.
// GET YOUR REPORT
Stop the bleed.
// FAQ